I recently had a meeting with Kiehl's over in Manchester at their King's Street Boutique which was in fact, my first ever blogger Event way back when I started blogging! I have since become one of their Store Ambassadors which is a huge honour and my most recent trip was to learn more about the newly-updated version of their best selling Powerful-Strength Line-Reducing Concentrate!

The difference between the old formulation and the new is that the product has now been formulated with 10.5% L-Ascorbic Acid Vitamin C, 2% Ascorbyl Glucoside Vitamin C and Hyaluronic Acid. A whopping 2.5% more Vitamin C which will ensure your skin gets the most out of this product and it also states that this will address the visible signs of ageing. For the past 2 weeks I have been trialling this out for myself, and as a big fan of Kiehl's anyway, this product was yet another winner in my eyes!


Prior to the application, I made sure that my skin had been cleansed (with the Kiehl's Midnight Recovery Botanical Cleansing Oil), and I then used the Cactus Flower Mist to tone my face. Once I had cleansed and toned my skin, this was when I then used the Powerful-Strength Line-Reducing Concentrate! 

Due to having a combination skin type of dry/oily, I had been told to try and apply the serum to my T-Zone as this would prove most effective.

As I began to apply the serum, a warming sensation began to take place which is completely natural due to the active ingredients, so if you are trying this out for the first time, do not panic! After the first few days, I began to notice that my skin appeared more hydrated and felt smoother to touch. The few lines on my forehead appeared less noticeable but please note, this was after having used this product consistently for the past couple of weeks. The serum had a good consistency to it and didn't feel too heavy or dense when applied on my face. 

I also have a Giveaway of the Powerful-Strength Line-Reducing Concentrate which you can enter by commenting and following both myself and the Kiehl's Manchester King's Street Boutique on Instagram here! Or, if you're not on Instagram but you are on Twitter, then you could RT this Tweet and be sure to follow the Kiehl's Manchester King's Street Boutique also!

To purchase the Powerful-Strength Line-Reducing Concentrate, click here. For more Kiehl's reviews, see below:

Pure Vitality Skin Renewing Cream | Breakout Control Targeted Blemish Spot Treatment | Age Defender Moisturiser |  Creamy Eye Treatment | Midnight Recovery Concentrate | Facial Fuel | Age Defender Dual Action Exfoliating Cleanser

You can also read about the three events that I went to with Kiehl's: 

Kiehl's Pure Vitality LaunchKiehl's On Wheels; Manchester | Kiehl's Boutique Store Opening; Manchester

Have you tried the Powerful-Strength Line-Reducing Concentrate before its update? Have you tried this latest version? Did you notice a difference? If so, how? Will you be trying this out? Have you tried any products by Kiehl's before? Which ones? Do let me know your thoughts below as I would love to hear from you and don't forget to click the 'like' button!